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Dialog measures the audience of your internet website in real time and through detailed reports in order to identify the online channels with the most traffic (emailing campaigns, online advertisements, Search marketing campaigns).
Thanks to the different levels of analysis, Dialog enhances your knowledge of the visitors’ behaviour and thus identifies their distinct profile types.
You can accurately analyse the entry and exit flows of your Web pages and identify those with the highest exit rate.
Dialog also satisfies the need of e-commerce Web sites with key indicators specific to conversion.
 Performance : : Over 500 millions web pages checked during 2007 by Dialog
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A simple and intuitive set up of your website tagging |
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 Different options to tag all types of websites: static, dynamic, flash format… |
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| Automatic identification of your web site’s hierarchy. |
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| Automatic classification of pages (by category and sub-category). |
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| Testing before the activation of the tags. |
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Advanced personalisation of analysis and display modalities |
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Plan your periods of analysis. |
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| Data display per: day, month… or in a chosen date range. |
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| Statistics can be viewed either by page or according to your preferred criteria. |
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| Data can be viewed using different types of graphics and tables. |
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Real time study and measure of the internet user’s behaviour |
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Multi source reporting for your online marketing at 360° with recorded visits of : emailing campaigns, sponsored links, banner ads, post click and post view indicators, direct and indirect visitors (out of session). |
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Diagnosis : a summary dashboard allowing you to quickly measure the strengths and weaknesses of the website. |
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| Audience indicators : viewed pages, number of visits and visitors, duration, quality of visits… |
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| Traffic indicators : entry and exist pages, number of visits per page… |
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| Identification of visitors’ computers configurations : OS, screen resolution, Web browser… |
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| Itinerary :an inventory of itineraries of the internet users on the website, study of pre-defined itineraries, number of visits to a next page or a different page, exit rate. |
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Source and referer : geographic origin (country/continent), internal or external URLs, keywords, domains… |
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Accurate identificaion of internet users |
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Edatis offers you a complete range of professional services to help you take full advantage of all of our tools:
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